AMPM Recommends: Priyanka Modi’s African Safari

When Priyanka Modi visited Africa for the first time she was all of 9 years old. It was an experience-of-a-lifetime, where she chased a breathtaking sunrise on an early morning hot-air balloon ride, had brunch next to a pride of lions and witnessed elephants and giraffes wandering up to her viewing decks. The African culture drew her in – she was enraptured by their sustainable livelihoods and vibrant arts. It was this same ...

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Fabric of Choice: Soft Denims

Denim is a perennial classic. It’s long-lasting and robust weave gives it an impeccable look and feel every time you wear it. First produced in the 17th century in the French city of Nîmes, denim gets its name from sergé de Nîmes, which roughly translates to “fabric from Nîmes”. The present-day indigo shade was derived from a plant called Indigofera Tinctoria, which was originally manufactured in India. Roughly three centuries ...

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The Summer Update: Breezy Cover-ups

There is an art to layering and it is certainly not new to the world of fashion. Layering your outfits always adds an edge to your look and shows that you have put in that extra effort while dressing up. It allows you to be creative and a little eclectic, just with the addition of another piece. But layering can get tricky especially in summer as the temperature shoots up. It ...

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AMPM Colour Story: Warm Tan

Tan is such a versatile shade and still so unexplored. It can work as a neutral or can add colour to your look depending on how you style it. For our spring/summer collection, we decided to switch things up by introducing tan, which is essentially the classier version of brown. It’s cool, contemporary and the colour finds rendition into every element of our lives including our sun-tanned skin and those ...

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AMPM Gallery: Discover Africa’s 50-year-old folk art

Step into the mythical land of Tinga tinga – an animated canvas where multi-coloured giraffes exist with wide-eyed leopards and larger-than-life flora! Developed in the second half of the 20th century in the Oyster Bay area in Dar es Salaam (Tanzania), Tinga Tinga is an eponymous art form created by Edward-Saidi Tingatinga using Masonite boards and paint. He drew inspiration from his natural surroundings – birds, trees, animals – and translated ...

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